With the resurgence of mobility, sunscreen has become the fastest-growing skincare product since COVID-19.Currently, 87.3% of female consumers use sunscreen daily. This increased usage has led to a surge in buyers, resulting in an increase of 2.8 million buyers compared to 2022.One of the platforms significantly contributing to the growth of sunscreen sales is e-commerce. In fact, 82% of consumers in Indonesia prefer to purchase beauty products through e-commerce. From January to March 2024,Shopee dominated the e-commerce market with a 74.9% market share, leaving Lazada with 16.2% and Tokopedia with 8.9%. Although Shopee still leads the sunscreen market,Lazada has shown significant growth from Q4 2023 to Q1 2024, with a 90.3% GMV uplift, while Shopee experienced a 25.2% decline. Which brand is winning the battle of sunscreen products during this period? Which product has become a favorite among consumers? Get aFREE full reporton Sunscreen Products Insighthere. Want to know your brand's performance?Contact us now!